Stripes Stores


Laredo Taco Company Launches Its Own Social Media Pages, Offers One-Day BOGO Breakfast Tacos


  (IRVING, TEXAS) Sept. 16, 2019Laredo Taco Company will get social on Diez y Seis de Septiembre, when it launches its own pages on Instagram, Facebook and Twitter. The social media launch coincides with the kickoff of Hispanic Heritage Month. Starting today, Laredo Taco Company® customers can follow the authentic Mexican restaurant on its new social media pages: Instagram @LaredoTacoCo, Facebook , and Twitter @LaredoTacoCo.

To celebrate its new handles, Laredo Taco Company will offer a Buy-One|Get-One Free El Campeón or El Rival breakfast taco this morning. The El Campeón taco, known as “the champion” of all tacos, is filled with fresh-cracked eggs, chorizo, potatoes, beans and cheese. The El Rival taco rivals the El Campeón with papas a la Mexicana, fresh-cracked eggs, chorizo, beans and cheese. This one-day offer is valid today only during breakfast hours between 6 a.m. and 10 a.m., at participating locations. 


Laredo Taco Company introduced two new taco characters in the likeness of “Luchadores” (Mexican wrestlers) to promote its El Campeón vs. El Rival breakfast taco rivalry. Customers may choose to participate in the ultimate #TacoSnackDown by voting for their favorite breakfast taco on the new social media pages or dedicated landing page to determine the victor. Fans of either taco can also purchase the first-ever Laredo Taco Company-branded T-shirts for sale on Amazon. Available for a limited time, the shirts cost $19.99 each. Customers are encouraged to follow Laredo Taco Company social media accounts for upcoming “surprise and delight” giveaways. 


“Laredo Taco Company has its own distinct personality, and its new social pages will better reflect the brand attitude and products its fans know and love,” said Angela Carrales, 7-Eleven senior director of marketing. “The Taco SnackDown is just a taste of the fun people can expect to find across the new social sites as well as new products and promotions.”


For almost 20 years, Laredo Taco Company has operated primarily in South Texas, with communication about the restaurant coming from Stripes® stores social media channels and website. With the successful growth of the brand, a new stand-alone Laredo Taco Company website is also under construction. In March 2018, Laredo Taco Company opened its first restaurant in a 7-Eleven® store (Dallas). Laredo Taco Company restaurants are set to open in new 7-Eleven stores in Texas, California, Virginia, and Washington, D.C., adding to the more than 500 locations across the country. Customers can now visit a newly created landing page featuring its current and upcoming promotions, including the story of its legendary tacos.


*Facebook, Twitter and Instagram are not affiliated or sponsors of Laredo Taco Company events or giveaways. 


About Laredo Taco Company®

Owned and operated by 7-Eleven, Inc., Laredo Taco Company® is an authentic Mexican quick-service restaurant with locations in more than 500 Stripes and 7-Eleven® stores. Based in Irving, Texas, 7-Eleven operates, franchises and/or licenses more than 69,000 stores in 17 countries, including 11,800 in North America, making it the world’s largest chain in the convenience retailing industry. 

Media Contact: Jessica Davila-Burnett, 361-290-325,


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